31 August 2011

Ford, Zipcar Bring Future of Transportation to Newest Generation of Drivers at U.S. Universities

Ford, Zipcar Bring Future of Transportation to Newest Generation of Drivers at U.S. Universities : Ford Motor Company and Zipcar, Inc. - the world's leading car-sharing network - are teaming up to help make transportation more affordable, fun and sustainable for students at more than 250 university campuses throughout the U.S.

The two-year alliance, announced today, establishes Ford as the largest automotive source in Zipcar's University program. Ford vehicles, primarily the fuel-efficient 2012 Ford Focus and the 2012 Ford Escape, start arriving this week on university campuses

The strategic alliance includes offering incentives to join and use car sharing on campus to help accelerate use of Zipcar across the U.S. and introduce a new generation of drivers to Ford vehicles Read More...


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